Why You Should Start a Podcast In 2024

In episode twenty-one of Podcasts Suck, Sebastian Rusk discusses the importance of starting a podcast in 2024. He encourages listeners to take action and shares personal experiences and insights about the benefits of podcasting. Whether you're just starting out or contemplating launching a podcast, this episode provides motivation and advice to help you get started. 

TIMESTAMPS

[00:01:15] Why Start a Podcast?

[00:04:23] Podcasting Can Change Your Business.

[00:08:53] Imperfect Action Creates Momentum.

In this episode, Sebastian Rusk discusses that starting a podcast can be a transformative experience, both personally and professionally. It not only helps individuals overcome their fear of public speaking but also improves their communication skills and creates opportunities for growth and connection. The fear of public speaking is often seen as an illusion, holding individuals back from sharing their message and connecting with others. By starting a podcast, individuals can push past this fear and develop their communication skills. It may be intimidating at first, and the first episode may not be perfect, but taking imperfect action is key to creating momentum and getting started. It's not about being perfect; it's about getting the job done.

In addition to improving communication skills, starting a podcast can also have a positive impact on one's business. It provides a platform to showcase expertise, build relationships, and connect with potential clients or partners. By reaching out and inviting guests to be on the podcast, individuals differentiate themselves from others who are constantly asking for meetings or trying to sell something. It's about making it all about the guest and creating valuable content through interviews.

QUOTES

• "I say that podcasting can change your life and your business. If you let it, it'll change your business because it allows you to get in front of people that you're not ordinarily able to get in front of people on your prospect list, people in your pipeline, people that you want to do business with people that you want to build a relationship with."
• "We crave the opportunity to build those relationships through platforms like podcasting and a podcast interview. Just close your eyes and think about it for a second, what would it be like to interview people whom I could do business with and build a relationship with? What does that look like? Ask yourself that question. Like really think about it. You'll be surprised. The answers you get could very well lead you to taking action."
• "Imperfect action creates momentum. Momentum creates action."

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SOCIAL MEDIA LINKS

Instagram: Instagram.com/PodcastsSUCK

Facebook: Facebook.com/srusk

LinkedIn: LinkedIn.com/in/sebastianrusk/

Youtube: Youtube.com/@PodcastLaunchLab

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